
ABSTRACT
In addition to drawing attention to vigilante justice, Trayvon Martin’s killing in Florida in 2012 sparked public discussion and debate on a number of topics pertaining to pop culture, race, and identity.
In this aspect, a single piece of clothing—the hoodie—attracted enormous media attention. The Ahegao hoodie was employed in this exploratory study as a means of examining and illuminating how meanings are created and understood.
The results of this study suggest that wearing a hoodie can be primarily based on considerations of comfort like warmth and breathability, but it can also be done to express a person’s choice or taste. Depending on the circumstances, a person may be misunderstood, stereotyped, stigmatized, or even demonized. Ahegao Hoodie fashion trend
The results of this study suggest that wearing an Ahegao Faces hoodie can be primarily based on considerations of comfort like warmth and breathability, but it can also be done to express a person’s choice or taste.
The study also shows that spectators’ perceptions of a person’s appearance aren’t always correct or in line with the wearer’s aims.
Without completely comprehending the wearer’s intention and taking into account contextual and tech situational elements, a person may be misunderstood, stigmatized, or even demonized. Ahegao Hoodie fashion trend
introduction
In the early and middle 20th century, hooded clothing (with brand names like The Champion and Everlast) was sold primarily to blue-collar workers and athletes for its utilitarian purposes, i.e., for their ability to keep wearers warm and comfortable (Hayes 2012).
With the rise of skate/snowboard and urban culture in the 1990s, hooded sweatshirts saw a notable increase in popularity, giving rise to clothing labels like Volcom (1991), Rocawear (1999), Ecko (1993), and Elements Skateboards (1992). Ahegao Hoodie fashion trend
The hoodie has become “a generation’s default wardrobe choice” because of how widely popular it is among young people (Braddock 2011).
Hooded sweatshirts became a necessary piece of fashion since so many rappers and hip-hop musicians, including Eminem, Run DMC, LL Cool J, Ice-T, Wu-Tang, Snoop Dogg, and 50 Cent, wore them at public events. It also came to symbolize the desire of youth culture to distance itself from adults and previous generations (Prosper).
In 2005 and 2007, respectively, The Oxford English Dictionary and The Collins English Dictionary accepted the word “hoodie” as a slang term denoting “a hooded garment.” Related terms with associations to the study of criminology, such as “hoodlum”1 (Van Deburg 2004), “hood”2 (Forman 2002), and “hoods”3 (Hamill 2011), have also emerged in many literary works.
Following February 29, 2012, shooting death of Trayvon Martin, an unarmed African-American youngster, in Florida, the “hoodie” has recently drawn more media attention. This