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HBO Max and Discovery+ are set to merge and relaunch as a single streaming video service, Warner Bros. announced this week. Discovery.
The yet-to-be-named platform is set to launch in the US next summer, according Variety(Opens in a new window)followed by Latin America in autumn 2023, Europe in early 2024, Asia Pacific in mid-2024 and additional markets by the end of the year.
Last year’s merger between WarnerMedia and Discovery—now known as Warner Bros. Discovery (WBD)— left its 92 million subscribers to Discovery+ and HBO Max wondering what’s next. The two platforms were rumored to be merging to take on major competitors like Disney+, Netflix and Amazon Prime Video.
CEO David Zaslav confirmed the news on the company’s earnings call Thursday, rollover plans(Opens in a new window) for a possible free ad-supported version of the unified platform. HBO Max and Discovery+ customers currently pay $14.99/month and $6.99/month for ad-free streaming, or $9.99/month and $4.99/month for ad-supported viewing, respectively.
“At the end of the day, bringing all the content together was the only way we saw to make this a viable business,” said JB Perrette, CEO and president of global streaming and gaming at Warner Bros. Discovery, in the second quarter. earnings call.
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Zaslav, whose post-pandemic approach to filmmaking appears to be focused on theatrical streaming releases of originals, this week dropped the DC Comics film Bat girl and Scoop! follow Holiday home—both produced exclusively for HBO Max.
Neither WarnerMedia nor Discovery immediately responded to PCMag’s request for comment.
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